We’ve gotten a lot of emails in response to our recent photos of the new office from people interested in seeing our business cards.
So, here’s a closeup…

Kale designed the cards, and we got them printed at OvernightPrints.com. We’ve had nothing but great service from OvernightPrints.com (they even helped with the Spot UV coating for the logo area) and we’re happy to recommend them.
Well, we’re all settled in now! It’s been a long couple of days, moving and hauling furniture around, but we’ve made it! We’ll be working out of the new office starting tomorrow.
Here are some new pictures of the place.


We’ve just leased a new office in downtown Knoxville! The building has a really cool feel to it, and there is a fondue restaurant – The Melting Pot – on the bottom floor, and a bar/cafe just above it on the second floor. Our neighbors are friendly and we’re excited to be moving in to the new space. Here are some pictures of the new Slamdot headquarters:


We’ll keep posting more pictures as things progress. We have quite a bit of work to do, but we’re looking forward to working out of the new location.
To have a successful company, we needed a couple of things. One being a name, otherwise people would walk around referring to us as “that super-awesome, ridiculously-cool hosting company,” or something similar. Secondly, we needed a logo. These were both necessary to begin building our brand identity.
Our brand represents integration. Therefore, Slamdot conveys our brand as integrating, or slamming together, all the pieces, or dots, of a web presence. It’s all things good (short, powerful, fun and meaningful) and no things evil, so what’s not to love?
Next was the logo, which needed to be a visual representation of the name. We sketched out a few ideas and then contacted our good friend, Kale Purdue to give it some love. He created a sweet logo that was bold, simple, and truly said Slamdot, with the “s” and dot forming a sort of modified exclamation point. The rounded square block is reminiscent of classic video games like Super Mario World. And thus, we have something unique and memorable that reinforces our mission – to integrate for simplicity’s sake.